Where Style Meets Modesty

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Elegant abayas, hijabs, and modest dresses designed for the modern muslimah | Trusted by Thousands | Available online & in-store

Urban Modesty

Where Modesty Meets Modern Fashion

I’m A Muslim Woman. A Mother of Six. A Wife. A Fashion Lover. A Dreamer. For years, I searched for clothing that aligned with my faith and my sense of style. But everything I found required constant layering, costly tailoring, or compromising on design.

So I asked myself: Can a young mother of six be a full-time mom, a fashion designer, and a business owner? That question started it all.

Urban Modesty is the answer I created—not just for me, but for every woman who's who's tired of choosing between modesty and modern style.

Text 'HANDS OFF' followed by a list of countries on a black background
Text 'HANDS OFF' followed by a list of countries on a black background

Hands Off The Ummah

Messenger of Allah said: "The nations are about to call each other and set upon you, just as diners set upon food."

It was said: "Will it be because of our small number that day?" He said:

"Rather, on that day you will be many, but you will be like foam, like the foam on the river. And Allah will remove the fear of you from the hearts of your enemies and will throw wahn (weakness) into your hearts."

Someone said: "O Messenger of Allah! What is wahn?" He said: "Love of the world and the hatred for death."